We sell to Wholesalers/Distributors
- Specializing in “product pull-through” by writing orders at the Dealer level
- Conducting product training seminars and clinics for wholesale salesman
- Effectively use Co-Op and Marketing funds to promote sales
- Organizing seasonal promotions and specials
We sell to Independent Dealers and Buy Group members
- Attending various Buying Group Shows in spring and fall
- Soliciting In-store product sales and followup employee training
- Working in-store and weekend promotional events at the retail level
- Aiding in retail promotions and effective use of advertising funds
We sell to Catalog, Mail Order, Chain and Specialty Stores
- Initiating overall product marketing strategies and territory management
- Conducting product training seminars for employees and consumers
- Maintaining positive business relationships with accounts
- Providing marketing support with POP materials and merchandising plans